Weak customer experience leaves banks wide open to new entrantsNumber of customers likely to defect increases as competition heats up … [Read more...] about Weak customer experience leaves banks wide open to new entrants
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Banks must leverage data to stop customer exodus
Banks must leverage data to stop customer exodusTen per cent likely to leave in next six months, finds survey … [Read more...] about Banks must leverage data to stop customer exodus
Banks face up to challenge of serving Gen-Y customers
Banks face up to challenge of serving Gen-Y customersMany financial institutions still in the early stages of targeting vital demographic group … [Read more...] about Banks face up to challenge of serving Gen-Y customers
Pre-downturn CRM rules applied by banks “no longer valid”
Pre-downturn CRM rules applied by banks “no longer valid” The Customer Relationship Management rules applied by banks before the financial crisis are no longer valid, new research claims. … [Read more...] about Pre-downturn CRM rules applied by banks “no longer valid”