Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
"The loyalty business is at the centre of customer communications and activity. It is the heart of every venture. It deserves to be recognised."
Research and data are … [Read more...] about International Loyalty Awards launches for 2023 with a focus on customers
Loyalty is hard won and easily lost. Yet sometimes it is out of retailers’ hands. Securing repeat business was already a major challenge for retailers as cross-border commerce proliferated, and the … [Read more...] about Closing the gap between online and in-store loyalty
More than 20 top payment card issuers in China are to be equipped with an alternative to the classic cashback scheme to drive cross-border spend, that allows customers to choose their … [Read more...] about Customers given reward choice with new China payments loyalty
Ever since the report from Alliance Data and Euromonitor that a global surge of brand investments in loyalty and rewards worth … [Read more...] about Bank loyalty programs coming soon to a place near you
I was getting close to sending a particular press release back to sender with a reject note when I noticed this little gem of an offer … [Read more...] about Social rewards bring student programme to life
Loyalty … [Read more...] about CASE STUDY: Eco aspirations and plans to be a facilitator of dreams
Russian Sberbank has amended its loyalty programme to make it possible for users to transfer or gift loyalty points to each other.
The Spasibo loyalty programme … [Read more...] about Points gifting option added to Russian bank loyalty
Financial services have always lagged behind other sectors (particularly retail and airlines) in their ability to access and use customer data.
So a recent announcement that US-based … [Read more...] about Plaid enters UK selling bank data to fintechs
