Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Marketing budgets are falling in all the countries surveyed, underlining the need for strong customer engagement and loyalty rather than a scatter gun approach to generate business.
The … [Read more...] about Falling marketing budgets highlight need for loyalty
Most banks will be made irrelevant by 2030 - GartnerHeritage firms heading for extinctionWithin 12 years time, 80% of financial firms will either go out of business or be rendered irrelevant by new … [Read more...] about Most banks will be made irrelevant by 2030 – Gartner
Gartner says 80% of heritage companies will fail to surviveTraditional companies will struggle for relevance past 2030We don’t want to depress you, but if you are working for what are now being called … [Read more...] about Gartner says 80% of heritage companies will fail to survive
Customer experience: The new battlefieldNine out of ten companies think customer experience will be primary basis for competition … [Read more...] about Customer experience: The new battlefield
Weak customer service hits mobile engagementOne third of customer service interactions in 2017 will still need human support … [Read more...] about Weak customer service hits mobile engagement
Gartner predicts major tech shifts in CRM marketNumber of mobile CRM apps on app stores to top 1,200 by 2014 … [Read more...] about Gartner predicts major tech shifts in CRM market
Cloud banking is top priority for bank CIOsMoney saved can be spent on providing new services to customers … [Read more...] about Cloud banking is top priority for bank CIOs
Worldwide mobile advertising revenue to reach US$3.3bn in 2011, says GartnerNot all types of advertising have the same opportunities … [Read more...] about Worldwide mobile advertising revenue to reach US$3.3bn in 2011, says Gartner
Apps create smartphone loyaltyResearch finds being able to download popular mobile phone apps cuts chances of switching to new platform … [Read more...] about Apps create smartphone loyalty
Researchers agree – mobile payments set to boom!Research from two separate analysts confirm expectations that mobile payments are set for a boom time in the next few years. … [Read more...] about Researchers agree – mobile payments set to boom!
