India loyalty
Loyalty ecosystems take center stage in Asia Pacific
Guest Article
,Free/Open
Article by Chen Peng, vice president, Mastercard Data and Services
Loyalty programs in Asia Pacific are undergoing rapid change as organizations from retailers … [Read more...] about Loyalty ecosystems take center stage in Asia Pacific
PAYBACK India changes hands in significant industry move
American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.
The transaction price, thought to be in the region of US$30m, but … [Read more...] about PAYBACK India changes hands in significant industry move
Has loyalty stayed healthy and safe during the pandemic?
Report from the Indian sub-continent, from Loyalty Magazine Awards judge and international loyalty commentator Brian Almeida
When the going gets tough, the … [Read more...] about Has loyalty stayed healthy and safe during the pandemic?
Emotional pathways to customer loyalty in a pandemic world
Guest Article
Taking a four-pronged approach
The Great Lockdown came into effect across the world in March 2020, following the global COVID-19 pandemic, writes Kanupriya … [Read more...] about Emotional pathways to customer loyalty in a pandemic world
New players entering India loyalty business
Review of newcomers and existing programmes
A list of the top loyalty programmes in India has until now been surprisingly international. Apart from JetPrivilege and Air … [Read more...] about New players entering India loyalty business