Former marketing head at Marks & Spencers Debasish Gupta has joined Shoppers Stop to head its marketing, loyalty and analytics division. Shoppers Stop is India’s largest department store chain. … [Read more...] about Mandate to grow First Citizen loyalty programme
india
Returning to basics in a time of VUCA
Free/Open
,Book Review
Marketing for start-ups, entrepreneurs and those wanting direction
Bengaluru in India hosts the third largest number of start-ups in the world only behind Silicon Valley in the US and … [Read more...] about Returning to basics in a time of VUCA
New players entering India loyalty business
Review of newcomers and existing programmes
A list of the top loyalty programmes in India has until now been surprisingly international. Apart from JetPrivilege and Air … [Read more...] about New players entering India loyalty business
Hyatt Dining Club launched in India
Hyatt Dining Club launched in IndiaHyatt is introducing a new annual subscription lifestyle rewards programme for India to be called Hyatt Dining Club. … [Read more...] about Hyatt Dining Club launched in India
India payments company expands into loyalty
India payments company expands into loyaltyHospitality sector also targetedIndian film production house Dharma Productions has signed a deal with India digital payments company Paytm to introduce a … [Read more...] about India payments company expands into loyalty
Flipkart takes on Amazon Prime2
Flipkart takes on Amazon PrimeIndian eCommerce site plans rewards programme … [Read more...] about Flipkart takes on Amazon Prime2
Uber pilots loyalty with Indian drivers
Uber pilots loyalty with Indian driversPilot scheme starts in major cities … [Read more...] about Uber pilots loyalty with Indian drivers
Kingfisher boss arrested in London
Kingfisher boss arrested in LondonCollapsing airline tried to spin-off loyalty scheme … [Read more...] about Kingfisher boss arrested in London
The Loyalty Magazine Awards Call for Entries 2017 launched
Free content: The Loyalty Magazine Awards Call for Entries 2017 launchedWelcome India! … [Read more...] about The Loyalty Magazine Awards Call for Entries 2017 launched
Don’t make us move banks – reward us instead for staying
Don't make us move banks - reward us instead for stayingLoyalty Magazine argues against "naive CMA" suggestionsBritain's High Street banks have been ordered to launch a technological "revolution" to … [Read more...] about Don’t make us move banks – reward us instead for staying