Impressive advisory board for marketplace startup It’s an interesting stunt to get attention (that worked). Offer first class travel to members of the UK government, because they must be tired after all their Brexit negotiations. But what interested Loyalty Magazine even more was the calibre of its advisory board. Start-up Upgrade Pack’s advisory board comprises those with mega experience in fields that align directly with Upgrade Pack’s key target industries; including … [Read more...] about Need publicity? Give away 1st class travel
marketplaces
Winning coalitions will become marketplaces
What you might have missed - 2 - FREE ACCESSWinning coalitions will become marketplacesCharles (Chuck) Ehredt is CEO of Currency Alliance, an organisation intent on becoming the global marketplace for loyalty collaboration. He talked to Annich McIntosh about the progress they have made, his vision for loyalty and why the industry has started accelerating its evolution. Loyalty Magazine: You have written a lot in your blog about how the coalition loyalty model is evolving … [Read more...] about Winning coalitions will become marketplaces
