The Future of Loyalty (part 2): Big Data and Social MediaNo excuse for not knowing your customers.The second in our series of articles analysing the challenges and the opportunities for the loyalty … [Read more...] about The Future of Loyalty (part 2): Big Data and social media
martin hayward
Aimia warns marketers to ‘show restraint’
Aimia warns marketers to ‘show restraint’Digital ‘offer anarchy’ is a very real threat to relationships Customer alienation is a very real threat if marketers don’t show more restraint with digital … [Read more...] about Aimia warns marketers to ‘show restraint’