Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Companies that focus on traditional metrics such as Net Promoter Score are struggling to gain a realistic … [Read more...] about Are you asking your customers the right questions – and at the right time?
Shoppers more loyal to Aldi and Lidl than Waitrose • Ubiquity of loyalty cards has led to widespread indifference, according to 2018 Loyalty Study• Aldi and Lidl top Waitrose for shopper … [Read more...] about Shoppers more loyal to Aldi and Lidl than Waitrose
Satmetrix launches new CEM productSocial features used to engage employees … [Read more...] about Satmetrix launches new CEM product
How social media will make customer surveys extinctTwo "seismic events" are changing the way businesses must analyse customer behavour and preferencesRichard Owen, chief executive of Satmetrix, admits … [Read more...] about How social media will make customer surveys extinct
Online insurance firm gets 98% Net Promoter ScoreCompany hails “superb” rating … [Read more...] about Online insurance firm gets 98% Net Promoter Score
