Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
In recent years, industries across the board, from retail to travel to banking, have jumped on the loyalty … [Read more...] about Breaking out of Closed-Loop Loyalty
"The loyalty business is at the centre of customer communications and activity. It is the heart of every venture. It deserves to be recognised."
Research and data are … [Read more...] about International Loyalty Awards launches for 2023 with a focus on customers
It’ only a small thing, but the decision by Waitrose to stop offering free newspapers to loyalty card holders could have devastating … [Read more...] about First the coffee, now the newspaper
Value, a cash reward and a gentle tilting of customer behaviour
Asda is one of very few major food retailer in Europe to ignore the attractions of a loyalty programme until now, so the … [Read more...] about All eyes on loyalty denier Asda as it moves into trial mode
It doesn’t get much bigger than this in the world of sport + loyalty.
Loyalty … [Read more...] about Major brand does a strategy reverse
American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.
The transaction price, thought to be in the region of US$30m, but … [Read more...] about PAYBACK India changes hands in significant industry move
The publishing of an article by Vogue (Vogue Business) on the importance of customer loyalty, deserves a … [Read more...] about Luxury business discovers importance of customer loyalty
Since the onset of COVID-19, consumers have embraced convenience stores with a rigor unseen in the past. As retail experienced massive … [Read more...] about C-store study goes global in year of Covid
A new loyalty scheme will launch next summer to replace the purehmv programme beloved by customers of the music store before it fell into … [Read more...] about HMV to get new loyalty
US retailer Target is rolling out its revamped loyalty program nationwide in time for the American holiday season.
The launch follows an 18-month test by the discounter in six cities that … [Read more...] about Target revamps programme and credit card
