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Remembering the opening of the first Mastercard ATM in Russia

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Understanding the role of loyalty in a world of sanctions

Twenty five years ago, I was one of a handful of journalists invited to Moscow for the opening of the very first Mastercard ATM … [Read more...] about Remembering the opening of the first Mastercard ATM in Russia

Shell launches winners only gamification in UK

Recap of why Shell won a Loyalty Magazine Award last year

It is difficult not to love the Shell loyalty programme which has managed to do the – almost – impossible and combine … [Read more...] about Shell launches winners only gamification in UK

Global audience takes part in The Loyalty Magazine Awards 2020

Loyalty Magazine Awards

Record numbers of both entries and participants

Champagne corks were popping and celebrations were taking place across the world yesterday as the loyalty industry took … [Read more...] about Global audience takes part in The Loyalty Magazine Awards 2020

Emotions take centre stage at the Loyalty Surgery

Report by Annich McIntosh

There was no question about the main trend of the Loyalty Surgery this year. After a period when change was viewed with nervousness, the loyalty business – … [Read more...] about Emotions take centre stage at the Loyalty Surgery

Is it time for your loyalty transformation?

Loyalty Surgery Speaker

Two full days when loyalty takes centre stage

It’s time to book your place for The Loyalty Surgery 2019

Last year's Loyalty Surgery was a big success with … [Read more...] about Is it time for your loyalty transformation?

Comment: Barclaycard daily deals – a great idea, but hasn’t someone thought of this already?

Comment: Barclaycard daily deals – a great idea, but hasn’t someone thought of this already?Barclaycard has said that it wants to save customers from “offer fatigue” with its own daily deals service. … [Read more...] about Comment: Barclaycard daily deals – a great idea, but hasn’t someone thought of this already?