Hotel charging a Covid surcharge
Social media is buzzing with ire against IHG for making a US$5 surcharge on customers for extra Covid-19 cleaning. The person charged said it had … [Read more...] about Shame on you IHG!
Shame on you IHG!
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Lloyds glitch shows up faults in disaster recovery
Lloyds glitch shows up faults in disaster recoveryLack of customer communication with social media lethargy hampers responseNew report highlights poor communication amongst banksCan lessons be learnt … [Read more...] about Lloyds glitch shows up faults in disaster recovery
New public report uncovers UK social media use
New public report uncovers UK social media useA massive 84% of all UK adults use social media, and two-thirds use social media every day - and despite reports to the contrary, Facebook remains the … [Read more...] about New public report uncovers UK social media use
Social media for lasting customer relationships
Social media for lasting customer relationshipsToo many online loyalty schemes fall into the trap of thinking they know what their customers want. Retailers such as Debenhams are showing how well … [Read more...] about Social media for lasting customer relationships
Social media for lasting customer relationships
Social media for lasting customer relationshipsToo many online loyalty schemes fall into the trap of thinking they know what their customers want. Retailers such as Debenhams are showing how well … [Read more...] about Social media for lasting customer relationships
Tips on how to protect your brand on social media
Top Tips to protect your brand on social mediaSocial media presents huge opportunities for customer engagement, but also brings the attendant risks of brand impersonation. Simon Whitehouse of … [Read more...] about Tips on how to protect your brand on social media
Customer service improving but 1 in 3 still not happy
Customer service improving but 1 in 3 still not happyConsumers switch energy providers twice as often as banks … [Read more...] about Customer service improving but 1 in 3 still not happy
The Future of Loyalty (part 2): Big Data and social media
The Future of Loyalty (part 2): Big Data and Social MediaNo excuse for not knowing your customers.The second in our series of articles analysing the challenges and the opportunities for the loyalty … [Read more...] about The Future of Loyalty (part 2): Big Data and social media
How social media will make customer surveys extinct
How social media will make customer surveys extinctTwo "seismic events" are changing the way businesses must analyse customer behavour and preferencesRichard Owen, chief executive of Satmetrix, admits … [Read more...] about How social media will make customer surveys extinct
When banking becomes social (again)
When banking becomes social (again)With actual visits to your bank becoming a dying tradition, social media offers a potentially vital way for banks to communicate more directly with customers, yet … [Read more...] about When banking becomes social (again)