Pizza Hut, Dominos, Subway, My Chili, Starbucks – and NandosWhat does it take to create must-have fast food loyalty ?What role does loyalty play in the fast food business and is it possible to persuade a customer to buy one type of pizza over another by rewarding them?The answer is probably yes if the number of fast food outlet loyalty programmes is anything to go by. And then there is the story of Nando’s High Five black card, but more of that later. … [Read more...] about Pizza Hut, Dominos, Subway, My Chili, Starbucks – and Nandos
subway
Subway launches major rewards scheme
Subway launches major rewards schemeProgramme covers 28,500 restaurants … [Read more...] about Subway launches major rewards scheme
Amazon Prime tops reward scheme rankings
Amazon Prime tops reward scheme rankingsSubway shows biggest rise in customer satisfaction … [Read more...] about Amazon Prime tops reward scheme rankings
Subway offers free food via Wi-Fi
Subway offers free food via Wi-FiRewards for customers who opt-in at branches … [Read more...] about Subway offers free food via Wi-Fi
Former Subway owner admits gift card POS hack
Former Subway owner admits gift card POS hackUS$40,000 loaded onto gift cards … [Read more...] about Former Subway owner admits gift card POS hack
Loyalty drives mobile technology adoption
Loyalty drives mobile technology adoptionRestaurant wallet launch "a market changer" … [Read more...] about Loyalty drives mobile technology adoption
Restaurants woo affluent senior citizens
Restaurants woo affluent senior citizensIndian companies set up tailored rewards and incentives … [Read more...] about Restaurants woo affluent senior citizens
Subway launches click and collect mobile app
Subway launches click and collect mobile appSandwich chain to roll out system globally to boost customer retention … [Read more...] about Subway launches click and collect mobile app
Supermarket giant pushes mobile loyalty
Supermarket giant pushes mobile loyaltyCard-based scheme migrated to smartphones … [Read more...] about Supermarket giant pushes mobile loyalty
Marketing drive to boost UK contactless card awareness
Marketing drive to boost UK contactless card awarenessFast food chains launch in-store campaigns … [Read more...] about Marketing drive to boost UK contactless card awareness
