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Social media is for friends, not selling

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Great data on the best platforms to reach your customers

Social media is an interesting phenomenon. It has enabled ordinary people, for the first time in … [Read more...] about Social media is for friends, not selling

Customer loyalty is a doddle if you include a dog

I challenge you to have missed the marvellous Twitter stream of comments when a picture of a Morrisons employee holding an umbrella above a dog in the rain was captured for … [Read more...] about Customer loyalty is a doddle if you include a dog

Google Pay linking to reward imports

Link to Gmail will pull in reward benefits

Google Pay is testing linking to Gmail to automatically import loyalty cards, tickets and reward points.

According to … [Read more...] about Google Pay linking to reward imports

Lush has left the channel

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Tired of fighting algorithms, tired of social media life

Lush, the homemade cosmetics retailer, is not the first brand to close its social media channels. Weatherspoons … [Read more...] about Lush has left the channel

Lloyds glitch shows up faults in disaster recovery

Lloyds glitch shows up faults in disaster recoveryLack of customer communication with social media lethargy hampers responseNew report highlights poor communication amongst banksCan lessons be learnt … [Read more...] about Lloyds glitch shows up faults in disaster recovery

Facebook and email beat Twitter for customer service

Facebook and email beat Twitter for customer serviceGrowing inconsistency in service between different channels, finds survey … [Read more...] about Facebook and email beat Twitter for customer service