Latest research from US study
As the loyalty business comes to terms with a new consumer profile post pandemic, new research from the US has found … [Read more...] about Know me, understand me, be honest, but don’t expect me to love you
US loyalty
Virgin Red launches in the US
Exclusive
International Loyalty Awards judge and Virgin Red director speaks to Loyalty Magazine about achievements so far and the future challenge
Cast your mind’s eye around the world and find … [Read more...] about Virgin Red launches in the US
Transforming to re-imagine
As the Covid pandemic recedes and retail begins its … [Read more...] about Transforming to re-imagine
Fast food chains test loyalty to burgers
Latest loyalty news from McDonalds, BurgerKing - and FatBurgers (yes really)
Burger King is testing a loyalty program in five US markets as part of a broader push into expanding the … [Read more...] about Fast food chains test loyalty to burgers
Don’t take our word for it, look at the images
Fuel loyalty working for consumers and retailers
A really well put together report has just come our way from PDI, via ThinkInk PR that is so graphically well designed, it hardly needs … [Read more...] about Don’t take our word for it, look at the images
Casey’s to roll-out loyalty in 2020
Casey's General Stores has plans to launch a new loyalty programme in 2020 with digital engagement and price optimization two of the key initiatives.
Casey's completed an employee pilot … [Read more...] about Casey’s to roll-out loyalty in 2020
Target revamps programme and credit card
US retailer Target is rolling out its revamped loyalty program nationwide in time for the American holiday season.
The launch follows an 18-month test by the discounter in six cities that … [Read more...] about Target revamps programme and credit card