Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by … [Read more...] about Virgin finally launches group loyalty, and promises never to expire
Virgin Atlantic
Finding reasons to be cheerful
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,Coronavirus
End of the centre seat
Its great to applaud the good stuff during a world pandemic. There is of course Captain Tom – happy 100th birthday Sir - who has raised £26m for the NHS and … [Read more...] about Finding reasons to be cheerful
Bink announces its first retail partners
Bink announces its first retail partnersAim to make the £10bn loyalty industry work better … [Read more...] about Bink announces its first retail partners
Virgin Atlantic offers Wi-Fi to passengers
Virgin Atlantic offers Wi-Fi to passengersAircraft to be fitted with high-speed connectivity solution … [Read more...] about Virgin Atlantic offers Wi-Fi to passengers
The future of loyalty
The future of loyaltyThe first in a weekly series of articles analysing the challenges and the opportunities for loyalty in 2014. Speaking with conviction: Industry experts give advice on what loyalty … [Read more...] about The future of loyalty
Delta and Virgin form air alliance
Delta and Virgin form air allianceJV will offer reciprocal frequent flyer benefits … [Read more...] about Delta and Virgin form air alliance
Virgin flyers can buy miles at call centres
Virgin flyers can buy miles at call centresPartnership with Points.Com expanded … [Read more...] about Virgin flyers can buy miles at call centres
Virgin Atlantic starts Clubcard partnership
Virgin Atlantic starts Clubcard partnership"Automatic opt-in" agreement … [Read more...] about Virgin Atlantic starts Clubcard partnership
BA parent agrees acquisition of airline
BA parent agrees acquisition of airlineMore potential members for Avios international loyalty scheme … [Read more...] about BA parent agrees acquisition of airline
Virgin to combine reward schemes
Virgin to combine reward schemesPoints can be earned across all airline brands … [Read more...] about Virgin to combine reward schemes
