Global shift from cash drives card spending; reward schemes fuelling rise
Despite government backing of domestic schemes in some markets, cards are increasingly … [Read more...] about Increase in co-branding driving growth in international schemes
Visa
Company rebrands to re-evaluate what we mean by currency
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Exchangeable loyalty points just one currency that could be unlocked
Talking to Aron Alexander of newly named Runa involves some re-evaluation of accepted … [Read more...] about Company rebrands to re-evaluate what we mean by currency
New travel credit card moves the needle for co-brand loyalty
Focus back on traveller craving for status
Star Alliance have gone ahead with its much anticipated launch of a co-branded credit card, which has the eye-opening … [Read more...] about New travel credit card moves the needle for co-brand loyalty
Remembering the opening of the first Mastercard ATM in Russia
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,Free/Open
Understanding the role of loyalty in a world of sanctions
Twenty five years ago, I was one of a handful of journalists invited to Moscow for the opening of the … [Read more...] about Remembering the opening of the first Mastercard ATM in Russia
Customers given reward choice with new China payments loyalty
More than 20 top payment card issuers in China are to be equipped with an alternative to the classic cashback scheme to drive cross-border spend, that allows customers to choose their … [Read more...] about Customers given reward choice with new China payments loyalty
FCA decision could boost loyalty programmes
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,Guest Article
Chairman of the International Loyalty Awards judges panel David Parker considers how a recent FCA decision could favourable impact loyalty programmes - complicated though this may … [Read more...] about FCA decision could boost loyalty programmes
Samsung using cashback to incentivise its wallet
Importance placed on existing merchant loyalty offerings
Samsung has launched an interesting cash back proposition that gives up to 20% back to customers who … [Read more...] about Samsung using cashback to incentivise its wallet
Aeroplan latest to offer ‘at home’ points to members
Aeroplan, Air Canada’s travel loyalty partner, formerly owned by AIMIA, is offering members the chance to boost their status buy earning “Travel at Home” miles.
During the COVID-19 … [Read more...] about Aeroplan latest to offer ‘at home’ points to members
Air Canada enhances Aeroplan reward flexibility ahead of big relaunch
In 2020, Air Canada plans to launch its own all-new loyalty programme but ahead of this, it is making changes to its current Aeroplan scheme.
Jeremy Rabe, the group's CEO said last … [Read more...] about Air Canada enhances Aeroplan reward flexibility ahead of big relaunch
Understanding the implications of Facebook’s participation in Libra
Facebook is just one of the 28 founding players backing the Libra digital currency system. Other parties involved include Visa, Mastercard and Paypal plus others such as Uber and Vodafone. … [Read more...] about Understanding the implications of Facebook’s participation in Libra